The world of promotions has transcended punch cards at your neighborhood ice cream store, point cards at gas stations, or frequent flyer miles. To drive repeat purchases, and gain (and retain) loyal customers, brands, retailers, and even CPG companies are … Read more here
Watch our CEO, Rob Craig, discuss our rapid growth in the past years, and our commitment to disrupting how brands use technology to engage consumers, build and maintain real consumer relationships, move from traditional advertising to digital advertising, and connect … Read more here
Marketing Buzzwords With 3 tier logic: Snackable Content, TOFU, and Other Words That Won’t Remind You Of Food
Marketing Buzzwords With 3 tier logic is a series on the 3 tier logic blog where we usher you into the incredibly dynamic digital marketing age one buzzword at a time. In this episode, we bring you words like big … Read more here
At 3 tier logic, we employ a Data Capture and Analytics module on our shopper marketing platform, PLATFORM³, which enables brands to engage and reward shoppers based on the information obtained from a receipt. Data can be searched, sorted … Read more here
Traditional marketing practices prevailed in a time when engagement was what came before a wedding and not how many people interacted with your content. But in a world where conversing in memes and hashtags is widely acceptable, you need to … Read more here
Promotional campaigns that reward your customers for their purchases are a great way of increasing purchase frequency and establishing loyalty among your customer base. But these programs need to be promoted in a meaningful way for them to be successful. … Read more here
PLATFORM³ is a cloud-based, Software as a Service (SaaS) shopper marketing platform. It engages shoppers through online promotions to influence their purchasing decisions and facilitate engagement. It encompasses technology modules and consumer engagement strategies including contests & promotions, purchase receipt … Read more here
3 tier logic was recently featured on Focus on Suppliers, a television show for CPG and agency professionals. Robb Ryerse, senior account executive for 3tl in Bentonville AR, spoke about how our PLATFORM3 can be used to drive sales and … Read more here
3 tier logic was recently featured in The Silicon Review’s “10 Fastest Growing Digital Marketing Companies.” The list features a varying range of commendable companies, all with a unique approach to marketing, and we are humbled by this recognition.
The … Read more here
Born between 1980 and 2000, Millennials are the first truly digital generation.
With more than 80 million in the United States alone, spending approximately $600 billion each year, Millennials are already the primary target segment of almost every retail and … Read more here