Promotions and campaigns are to marketing as the brush is to the painter. And like painting, running a successful promotion or campaign requires not only creativity, but also dedication, patience, and discipline.
The world of promotions has transcended punch cards at your neighborhood ice cream store, point cards at gas stations, or frequent flyer miles.
At 3 tier logic, we employ a Data Capture and Analytics module on our shopper marketing platform, which enables brands to engage and reward shoppers based on the information obtained from a receipt.
Promotional campaigns that reward your customers for their purchases are a great way of increasing purchase frequency and establishing loyalty among your customer base.