Kraft Heinz: Digital Rewards

The Kraft Heinz Company is an American multinational food company formed by the merger of Kraft Foods and Heinz. Some of their brands include Jell-O, Philadelphia Cream Cheese, Capri Sun, Lunchables, Shake N’ Bake, and Kool-Aid.

Goods and Commerce Inc., the in-house shopper marketing agency for Kraft Heinz Canada, was running an instant win promotion and was in need of gift cards. We fulfilled their gift card order through our digital rewards catalog and provided 840 $50 Mastercard Virtual gift cards. Kraft Heinz’s consumers were given the option of receiving digital or physical gift cards. If digital was chosen, they received their reward via email. If physical was chosen, they received their reward by mail.